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Meet 

Sara Elmazi Vlajić

Why did you start this venture?

lack of effective mental health help, Replicability crisis, and pseudoscientific fraudulent behavior of established psychotherapy practices

Have you successfully fundraised?

"We haven’t. We are currently awaiting the results of the Serbia Innovation Fund’s Smart Start program. Meanwhile, we benefit from family support and occasionally take on part time jobs when necessary. "

What trends are impacting your business?

High demand since the Coronavirus pandemic and rapid AI development.

What has been the biggest growth related challenge?

"To understand how not to validate myself and stress over rejection and others' opinions, and at the same time be real about those critics and learn. "

What has been the biggest growth related challenge?

"To understand how not to validate myself and stress over rejection and others' opinions, and at the same time be real about those critics and learn. "

What advice would you give to first time founders?

"1. Make a good team. Don’t hire additional people unless it’s necessary. Learn everything you need by yourselves. 2. Take a deep understanding of how your industry functions and what are its core problems. 3. Devote your working time to making a product people need, that’s your number one activity. 4. Don’t waste money on things you don’t need for this product to succeed, be calculated about it. "

What drives your forward when facing challenges?

"Nothing. I’ve learned I had to stay disciplined and that my emotions aren’t reflection of reality. I follow the protocol. "